Bayesian Synthetic Control Methods.

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  • Author(s): Kim, Sungjin1 (AUTHOR) ; Lee, Clarence2 (AUTHOR) ; Gupta, Sachin3 (AUTHOR)
  • Source:
    Journal of Marketing Research (JMR). Oct2020, Vol. 57 Issue 5, p831-852. 22p. 6 Charts, 6 Graphs.