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Periodical

Hallmark applies 'get well' therapy to stores.

Authors : Ammenheuser, Maura K.

Subjects: *STRATEGIC planning; *RETAIL stores; *POINT-of-sale advertisingUNITED StatesHALLMARK Cards Inc....

Source: Shopping Centers Today. Dec2007, Vol. 28 Issue 12, p84-86. 3p.

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Periodical

A special occasion at Hallmark Cards.

Authors : Martinez, Juan

Subjects: *MARKETING management; *MARKETING executives; *CUSTOMER servicesKANSAS City (Mo.); MISSOURIHALLMARK Cards Inc....

Source: Direct Marketing News. Aug2011, Vol. 33 Issue 8, p20-21. 2p.

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Periodical

EXECUTIVE INSIGHTS.

Authors : SULLIVAN, ELISABETH A. (AUTHOR)

Subjects: *CONSUMER research; *FOCUS groups; *ADVERTISING effectivenessHALLMARK Cards Inc.MACPHERSON, Lisa

Source: Marketing News. 5/31/2012, Vol. 46 Issue 7, p42-42. 1p.

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Periodical

Darling silent on income shifting as crackdown plans are shelved.

Authors : Mitting, William

Subjects: *TAX laws; *INCOME shifting (Taxation); *SMALL businessUNITED KingdomDARLING, Alistair, 1953-; MACPHERSON, Lisa

Source: PrintWeek (Haymarket Business Publications Ltd). 3/20/2008, p9-9. 1/4p.

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