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Overcoming Rural Distribution Challenges at the Bottom of the Pyramid.

Authors : Vachabu, Sushil¹ ; Smith, N. Craig

Source: INSEAD Working Papers Collection. 2010, Issue 65, preceding p1-45. 47p. 3 Diagrams, 6 Charts, 1 Map.

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Consumer Perceptions of Corporate Social Responsibility: The CSR Halo Effect.

Authors : Smith, N. Craig¹ ; Read, Daniel² ; López-Rodríguez, Sofia³

Source: INSEAD Working Papers Collection. 2010, Issue 16, p1-22. 22p. 4 Graphs.

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