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Review

Social Responsibility in Marketing (Book).

  • Source: Journal of the Academy of Marketing Science. Summer94, Vol. 22 Issue 3, p299. 4p.

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Academic Journal

Book interview: Guy Clapperton.

Subjects: *MARKETING strategy; BOOKS -- Reviews; SOCIAL mediaMAKING Social Media Work for You (Book)CLAPPERTON, Guy

  • Source: Engineering & Technology (17509637). Jul2012, Vol. 7 Issue 6, p104-105. 2p. 1 Color Photograph, 1 Illustration.

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Review

LIVING INTO LEADERSHIP: A Journey in Ethics.

  • Source: Stanford Social Innovation Review. Summer2007, Vol. 5 Issue 3, p77-78. 2p. 1 Black and White Photograph.

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Review

Welcome to emotional ad-land.

Subjects: *ADVERTISING; NONFICTIONABOUT Face: The Secrets of Emotionally Effective Advertising (Book)HILL, Dan

  • Source: Engineering & Technology (17509637). Feb2011, Vol. 6 Issue 1, p100-101. 2p. 1 Black and White Photograph.

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Review

Back to basics in business [business management].

Subjects: *INDUSTRIAL management; NONFICTIONMAKING Sense of Business (Book)BRANAGAN, Alison

  • Source: Engineering & Technology (17509637). 9/12/2009, Vol. 4 Issue 15, p76-77. 2p. 3 Color Photographs.

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Review

Book reviews.

  • Source: Construction Management & Economics. Feb2008, Vol. 26 Issue 2, p197-200. 4p.

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  • 1-7 of  7 results for ""Smith N""