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Academic Journal

A Dynamic Choice Map Approach to Modeling Attribute-Level Varied Behavior Among Stockkeeping Units.

  • Source: Journal of Marketing Research (JMR). Feb2008, Vol. 45 Issue 1, p94-103. 10p. 1 Diagram, 4 Charts, 1 Graph.

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  • 1-1 of  1 results for ""Sinha, Ashish""